Knowledge

How to communicate with gamers - a campaign promoting Lenovo gaming laptops
Getting gamers interested in the product is not easy. They are a very demanding target group that is difficult to reach. Therefore, together with Spark Foundry and Publicis Game Lab, we have created a campaign for Lenovo that perfectly suited gamers’ needs. The artworks we implemented are a completely new and original solution!
Read moreBLIK - how influential is customer’s trust for campaign success
We went all the way and created 3 displays, reminiscent of the inventory panel from games like League of Legends, Fortnite and Valorant. It turned out to be a hit. BLIK trusted our gut feeling and we got the green light to run the campaign.
Read moreSamsung Galaxy Note campaign - a clickthrough rate that surprised everyone!
At inSTREAMLY, we bring together hundreds of streamers who play a variety of games, including Fortnite, and their community is the one we wanted to reach. With limited flexibility in streamer selection, the 2% CTR target seemed far reaching, but not impossible. What happened later exceeded all our expectations.
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