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2025 was the year when the attention economy stopped being a theory and became an operational reality. Across marketing teams worldwide, the same challenges kept resurfacing: rising media costs, declining effectiveness of traditional formats, and audiences increasingly resistant to interruption. For brands trying to reach Gen Z and younger consumers, the problem was no longer […]

The third quarter of 2025 was a period of strategic growth for inStreamly. While our AI-powered technology continued to secure award-winning global campaigns, the company made a significant move to formalize and scale its comprehensive gaming marketing services in Poland. This evolution solidifies our position as a leader capable of delivering end-to-end, high-impact gaming solutions. […]

Bank Millennium Virtual Vibes 2 proved that the metaverse is no longer an experiment, but a real channel for reaching young consumers. When the average time spent at a virtual festival is 25.5 minutes, brands have a chance for authentic contact with their target groups. The numbers speak for themselves: 336,000 participants, over 550,000 game […]

Denmark’s digital advertising landscape gets a significant upgrade as Bark Agency, a forward-thinking Danish marketing firm known for its work with brands like Adidas and PlayStation, announces a strategic alliance with inStreamly. This collaboration introduces a revolutionary approach to reaching Denmark’s growing gaming audience through authentic, non-disruptive live stream advertising. Bridging Brands with Danish Gaming […]

Publicis Play, the gaming division of the communication group Publicis Groupe Czech Republic, has started a collaboration with inStreamly.

Zarobki na Twitch to złożona sprawa. Zależą między innymi od rozmiaru widowni czy liczby współprac. A ile zarabiają mali streamerzy?

inStreamly pozwala zarabiać pieniądze na streamach. W przeciwieństwie do większości umów sponsorskich nie ma minimalnej liczby widzów lub subskrybentów, których potrzebujesz, by zacząć!

Prawie 90 milionów godzin spędzonych na oglądaniu. Średnio niespełna 40 000 widzów. Blisko 100 tysięcy osób w szczytowym momencie na jednym kanale. To tylko część ciekawych statystyk dotyczących kanałów Twitch transmitujących w języku polskim z pierwszego kwartału 2024 roku! Kanały nadające w języku polskim w poprzednich trzech miesiącach były oglądane przez ponad 86 milionów godzin. […]

Zacznij swój pierwszy stream na Twitchu. W naszym poradniku znajdziesz wszystkie informacje, jak to zrobić krok po korku!

Ever wondered if multistreaming is legal in 2024, how to do it for free, and if it’s worth it, we’ve got your back!

Just a few days ago, we bid farewell to another year with inStreamly. It’s been a magical journey, packed with sponsorships for you and loaded with new features, upgrades, and changes.

Two years after entering the Spanish streaming market, inStreamly partners up with 014 ON and introduces the company as the marketplace operator in Spain.

Many streaming platforms exist on the market, each offering different features, subscription revenue, or features. So how can we know which platform is the best streaming platform to earn money? We’ve analysed five game streaming platforms to help you make the best choice possible. Let’s dive into the subject!

At inStreamly, we believe in the power of community. When our community speaks, we listen. Many voices suggested improving our Level Up! program. We considered your wishes and redesigned the program according to your comments.
What is the Level Up! program, and how it works after all those changes? Read on to find out!

The Global Network of virtual worlds, also known as the Metaverse, is a hot topic for innovative brands, although it has yet to be created. Many marketers think it’s only about games. Well, it’s only partially true. Roblox, Minecraft, and Decentraland are just the beginning.

There are many reasons behind each ban or suspension, often leaving you wondering why it happened. So how can you avoid getting banned on Twitch? What behaviours should you avoid? Let’s find out!

Streaming on Twitch is growing in popularity. People have various motivations, from hanging out with friends and overcoming fears to the hope of becoming professionals. However, there is one thing connecting all creators – they want to have fun and grow their channels. Today, we’ll look at the five best and worst practices on Twitch.

Qu’est-ce qu’inStreamly ? InStreamly vous permet de gagner de l’argent sur vos streams (soit Twitch, soit YouTube). Les gains sont basés sur le nombre de spectateurs de votre stream. Contrairement à la plupart des accords de parrainage, il n’y a pas de nombre minimum de spectateurs ou d’abonnés dont vous avez besoin. Vous voulez en savoir plus ? Lisez la suite !

Was ist inStreamly? Mit inStreamly kannst du mit deinen Streams (entweder auf Twitch oder YouTube) Geld verdienen. Die Einnahmen richten sich nach der Anzahl der Zuschauer in deinem Stream. Im Gegensatz zu den meisten Sponsoring-Deals gibt es keine Mindestanzahl von Zuschauern oder Abonnenten, die du benötigst. Möchtest du mehr erfahren? Lesen Sie weiter!

¿Qué es inStreamly? InStreamly te permite ganar dinero en tus transmisiones (ya sea en Twitch o en YouTube). Las ganancias se basan en el número de espectadores de tu stream. A diferencia de la mayoría de los acuerdos de patrocinio, no hay un número mínimo de espectadores o suscriptores que necesites. ¿Quieres saber más? Sigue leyendo.

Che cos’è inStreamly? InStreamly consente di guadagnare sui propri stream (Twitch o YouTube). I guadagni si basano sul numero di spettatori del vostro stream. Contrariamente alla maggior parte degli accordi di sponsorizzazione, non è necessario un numero minimo di spettatori o abbonati. Volete saperne di più? Continuate a leggere!

What is inStreamly? InStreamly allows you to earn money on your streams (either Twitch or YouTube). Earnings are based on the number of viewers on your stream. Contrary to most sponsorship deals, there is no minimum number of viewers or subscribers you need. Want to know more? Read on!

To become a successful streamer (there’s quite a crowd out there), you need a unique personality and advanced gaming skills, and decent streaming gear – so, let’s dive into choosing a good streaming setup for you.

Vstreaming has become very popular among online creators. Many find being anonymous much easier and create their own “model” (a virtual avatar) to stream or record videos without showing their face. Read on to discover how to become one of the most awesome virtual YouTubers online!

Gamers love independent creators. Ultimately, it’s because we also consider ourselves as such, and it feels good when our work is appreciated. Besides, indie games are an excellent way to gain new followers on Twitch. Top streamed games are just too popular. So what are the best indie games you could stream on Twitch in 2022? Let’s see!

Twitch streamers vary. Some like to use a streaming schedule, while others stream when they feel like it. Ultimately, you just want to play video games and have fun. However, the Internet doesn’t forgive. Find out the top 8 worst mistakes small streamers should never make!

Some people just watch streams or stream to have fun; however, others consider streaming their dream job. The potential of Twitch is enormous, and becoming one of the top-tier streamers can be a challenging job. Fortunately, even smaller streamers can earn decent money every month and earn a living just by streaming games.

Every streamer dreams of being sponsored. It is the easiest and most profitable way to earn on video game live streaming. On top of that, having a sponsor for your YouTube channel can make it more visible and vastly improve your credibility. So how and where to find them?

One of the main challenges on Twitch is growing your audience. The competition is fierce so getting your audience to grow organically is challenging. Instead, you should be aware of how to build your community consciously. We’re here to show you how!

When making money on your hobby, you have to be prepared that you’ll have to work on your income single-handedly. Every Twitch streamer starts small and you have to climb your way to the top. So how do you know what you will need in the beginning? 

Are you thinking about starting your streaming career? Then, you chose the best time possible! Check out the best live streaming tips and tricks and make your better!

Twitch or YouTube – which platform is better? We can tell you right now that there is no definitive answer to this question as both platforms have their advantages. This article will help you in choosing which one is better for you. 

In 2021 streaming platforms are growing rapidly, and new streamers are joining every day. What kind of gamers and streamers would we be if we didn’t follow the news? Today, we want to share our insights on the Top 2021 Twitch streamers!

How to make money on Twitch? Last year showed that some streamers can earn up to six figures streaming on Twitch alone. So, there is a lot of potential here. And you don’t have to be a big streamer to earn. Find out how Twitch streamers make money!

Twitch channel promotion can be difficult. But don’t worry, we have some tips on how to grow your channel in a balanced and effective way without falling into an over-promotional trap. Check out this article and now and level up your streaming game!

If you want to start your streaming adventure, you will need essential streaming equipment. Professional-looking equipment and background will surely help you stand out from the crowd. Check out what we have picked for you!

Twitch is the most popular streaming platform. However, there is one, very common problem that almost every streamer has troubles with – how to earn money streaming? Check out how you can do it!

We want to share streamers’ stories and let the world know about how great they really are. So we hosted a few events helping the streaming community bond and get to know them better. Check out what we prepared for them!

At inStreamly we care deeply about helping the whole gaming and streaming community, and our work is not just about earning more money. We want to make the online world a better place. So check out our heartfelt interview with L3g3ndaryPhoenix – streamer on the spectrum.

Need some help with starting your streaming career? No worries! We asked professional streamers for advice so you don’t have to. Check it out and Stream on!

Knowing your viewers’ age, gender and origins lets you adjust the content, schedule optimal streaming times or feel their vibe better. That is why we are introducing a new tool that will help you learn more about your audience. Check it out!

It seems that we’ve only just scratched the surface of what is possible when it comes to streaming and gaming in general. There are a lot of new technologies and ideas in development that are worth waiting for. Want to learn more about them? Read on!

Squad streaming is a great way to engage your Twitch viewers even more and to have a better time playing together with your friends. So, how to squad stream on Twitch? It’s simpler than you may think!

Squad streaming is a great way to engage your Twitch viewers even more and to have a better time playing together with your friends. So, how to squad stream on Twitch? It’s simpler than you may think!

Are you looking forward to starting your streaming career but you don’t know how and what you should look for? No problem! We asked veterans for their top tips for beginner streamers!

Twitch is a great platform that both streamers and their viewers thoroughly enjoy, but let’s be real for a minute – their advertising policy can be a real pain in the buttons. Let’s take a closer look at all the controversies surrounding Twitch adblock and ads policy, check if there is a viable adblocker for Twitch and finally, see if there is a way to benefit from paid advertisement without driving your viewers crazy.

If playing games is your passion, you probably want to spend as much time as possible doing it. However, it can be hard to do while spending dozens of hours at work each week. So, how to make money playing video games or streaming games, so it can become your full-time job? What are the best ways to get paid for gaming? There are many more of them than you might think!

There’s a wealth of different live streaming categories to choose from, like Just Chatting and Sports, and they are picking up steam recently.  If you think live streaming is just for gamers, prepare to have your mind blown!

How much do Twitch streamers make? What is the average income? And where does all this money come from, exactly? Read on to find out!

Currently, the most followed Twitch streamers aren’t just Internet personalities. They are genuinely becoming worldwide stars, akin to popular actors and musicians. Check out the top 10 Twitch streamers list and learn some tips and tricks that will help you on your journey towards stardom!

Choosing the right live streaming platform can make or break a streamer’s career. The main rivals in the market right now are Twitch vs YouTube vs Facebook Gaming – they differ in crucial ways, such as monetisation, ease of use, and audience size. Check out our breakdown of their pros and cons to learn which one is the best for you!

Many content creators choose to do different things on live stream. However, it’s not easy to come up with new and fun things to do on live stream. Don’t worry though, our content ideas generator comes to the rescue!

Every streamer, no matter how popular, should learn to “restream”, i.e., to stream to multiple platforms at the same time. Check out our practical guide to restreaming and grow your audience today!

Twitch has horrible discoverability. So, many streamers have turned into extensive use of social media to promote their Twitch streams. However, not everyone has the time to do that. So let’s take a look at what tools and possibilities you can use if social media just isn’t your thing.

Stand out from the crowd – as a streamer just starting out, you hear this drum beaten in almost every guide and tutorial. And you hear it for a reason – with hundreds of thousands of channels going live every day, Twitch is indeed a crowded place. So how do you do this ‘standing out from the crowd’ thing?

When thinking about how to become a successful Twitch streamer, with a wide audience, we often tend to jump from one trend to another, forgetting completely about our own identity. And of course, some people will have their 5 minutes of fame thanks to this strategy – but how to grow on Twitch (or any other live streaming platform) and become a successful streamer for a longer period of time?

Ever thought to yourself how fun it would be to stream as someone else, maybe as a character from manga you are in love with, maybe as a pirate, an animal, an alien, a cat or maybe you simply don’t feel like putting on any makeup or a t-shirt? If the answer is ‘Yes!’ then consider starting a virtual stream (vstream) and become a virtual streamer (aka vstreamer or vtuber).

Donations are one of the main sources of income for streamers. Viewers can use them to show gratitude and appreciation for their favourite content creators’ hard work. Learning how to set up donations on Twitch is a bit more demanding, and it’s an important topic for streamers who are just starting out. So, check out our guide and start earning!

In this guide, we will walk you through the basics of setup one step at a time. We will use Twitch at the example, as it is the biggest platform for streamers at this time. While some steps might differ for YouTube or Facebook gaming, overall direction stays the same for all platforms. So, without further ado, let’s launch your first Twitch stream.

Imagine you’re with your friends and the discussion turns to games. You are trying your best to describe that game you were playing last night, but you can’t quite do it with words alone. You wish you could show them the game, you wish they would have seen you blast that demon boss back to the depths of hell. Then all of you would cheer and rejoice and really FEEL the ingenuity of this game!

Only a few years ago, the thought that one of the most popular forms of entertainment in 2020 would be watching other people on the Internet playing games, drawing, or simply eating, would be considered a reason for an ironic joke and good laughs at least. Even more so if someone was to imply that people could make money this way.

Imagine hundreds of viewers engaged in watching your epic battle unfold when suddenly the lights go out and your stream is interrupted. Your viewers anxiously refresh the page only to be greeted with a message stating that this content is unavailable. What just happened?

With Mixer shutting down tin July, it is no surprise that questions have been raised about the future of Ninja, who back in August 2019 announced his move to the platform in a lucrative multimillion dollar deal. But where did this journey begin? We take a look at Ninja’s story and the factors that made him stand out among the streamer crowd.

Streaming, and gaming are definitely paving the way of the future. That is why it is so important to understand the position that streamers find themselves in today, including from a marketing perspective.

Check out the next part of our guide on one of the fastest and most interesting developing professions.

Have you been thinking about streaming for a long time? You set up your channel and do not know what to do next?