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It's simple, you know?

Powered by inSTREAMLY and hosted by Katarzyna Dąbrowska, "It's simple, you know?" is a podcast that navigates through the world of game streamers as a medium for brands to communicate and interact with Generation Z.

Piotr Ciszek - how to turn an idea into a business

Piotr Ciszek - how to turn an idea into a business

What’s the truth with esport? Is it just a bubble, or is it a stable business in which everyone can expect to earn a reasonable profit? Where's the money in esports? Who earns the most? How can the community around the competition be monetised? We are not afraid to ask difficult questions and we like to host guests in our podcast studio who answer them directly. Meet Adam Fitch, an esports journalist and his perspective on this multi-million dollar business. Read more

Philip Macartney - Monetisation of esports: is there really a pot of gold at the end of the rainbow?

Philip Macartney - Monetisation of esports: is there really a pot of gold at the end of the rainbow?

Investing in esports doesn’t necessarily mean high returns. How much you'll earn depends on several factors. So what are they? Why are esport marketing campaigns still witchcraft for many? What are the challenges faced by non-endemic brands willing to invest in a new, unknown environment? You’ll hear all about this and more from Philip Macartney, Business Director at Elo Hell Esports and the founder of Enclave Gaming. Read more

Adam Fitch - They sell dreams. The whole industry operates upon the promise that one day it’ll be big

Adam Fitch - They sell dreams. The whole industry operates upon the promise that one day it’ll be big

What’s the truth with esport? Is it just a bubble, or is it a stable business in which everyone can expect to earn a reasonable profit? Where's the money in esports? Who earns the most? How can the community around the competition be monetised? We are not afraid to ask difficult questions and we like to host guests in our podcast studio who answer them directly. Meet Adam Fitch, an esports journalist and his perspective on this multi-million dollar business. Read more

Dorian Gorr - It's all about the content, and content builds community

Dorian Gorr - It's all about the content, and content builds community

Dorian Gorr, Managing Director at Veritas Entertainment, talks about how esports is no longer something niche, it's made its way completely to the mainstream and became a powerful business. Tune in! Read more

Maciej Sawicki and Borys Musielak - It's not all about money

Maciej Sawicki and Borys Musielak - It's not all about money

Maciej Sawicki and Borys Musielak from inSTREAMLY and SMOK VC discuss important issues concerning startup funding both from the founder's and investor's perspective. They also touch on the important aspects of this "complicated relationship" - expectations of each other and support. Read more

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