Hi friend!
For gamers, Twitter is the place to get the hottest industry news, discuss the latest events or express feelings about the latest releases. Knowing the hotly debated topics is the key to staying ahead of the curve. With the Twitter summary of 2021, we take a closer look at what rocked the gaming world. In other news:
💲 Microsoft to acquire Activision Blizzard for $68.7 billion
👩💻 Second Life joins the metaverse discussion
👀 Twitch banned over 15m bot accounts last year
Enjoy!
Last week Twitter published a report summarising the impact of gaming-related topics on the platform’s traffic. According to a blog post by Rishi Chadha, 2021 was a record year for gaming on the platform. The last 12 months saw 2.4 billion tweets made about gaming, which resulted in a 14% growth from 2020, 10 times higher than 2017. The last quarter of the year has been significant for the gaming conversations.
Genshin Impact has been the most popular game that got Twitter users talking. Although this Chinese MMO has been around since 2020, last year put it in the spotlight. Apex Legends was the second-most important game the Twitter community discussed. This battle royale from Electronic Arts, saw a lot of new features implemented last year, which might have impacted its popularity. Ensemble Stars, Final Fantasy and Fate/Grand Order are other most mentioned titles.
As for the esports world, Mongraal, Bugha and Benjyfishy – three young Fortnite professional players dominated discussions about pro-players on Twitter. Also, the relatively young Brazilian organisation LOUD esports, has been the most talked-about esports team on the platform. It was also the first organisation ever to reach 1 billion YouTube views. North-American FaZe Clan was the second-most mentioned team, while paiN Gaming (also Brasil-based) was third.
Undoubtedly, Twitter is the main stage for the gaming community to talk about the industry. With offline events returning to the calendar, new game titles on the horizon, and NFT entering the gaming world, we couldn’t be more excited to see what will we tweet about in 2022.

Antonina Marc
Week review